Brands We Love
Unlimited.
With Wild America, you aren’t limited to working with any specific brand(s).
Unlike an Agency, we don’t sign exclusive representation agreements with any single brand (Our creators aren’t limited to working with only one agency’s signed or preferred brand partners). This means you aren’t limited to working with any specific brand just because your agency has a contract with them (we’re not an Agency).
Instead, we work with all brands and agencies, so that each Creator can partner with the brands that make the most sense for you and your audience.
While we have many different brand and agency contacts our creators have worked with in the past (and thousands in our contact list) we’re not limited to that list: You can request any brand partner you are interested in working with, at anytime. If there is a brand you’d like to work with, we can source out the best contact for you, and reach out to them. Any brand you see marketing with an active campaign on social media, we can work with them and learn if they are interested in your channel.
Our Creators can still accept sponsorships from brands working through agencies who have exclusive relationships to book sponsorships for certain brands (only the agency and their signed roster of Creators are limited by their exclusive brand agreements, not our Creators). Creators appreciate being unlimited, and Agencies appreciate being able to offer Brands Creator audiences outside their regular reach. It’s a WIN-WIN-WIN.
We book about 60-80% of Creator sponsorships directly with brands, and we negotiate and coordinate those offers with the brand for our creators. Creators (and brands) get better rates where they can work without an agency middleman, (though some brands don’t have staff teams assigned to organize their campaigns and prefer to pay more for the added value of campaign management that an agency provides).
We see a lot of creator requests from both brands and agents, and know who the preferred agency partners are for specific brands (and what rates they can offer). Many brands recruit creators through more than one agency, and Wild America can help Creators get the best offer.
Brands and Agents appreciate having a contact available to them to coordinate and respond efficiently, so that the Creator can focus on filming, editing, and creating an amazing video for their audience and brand partners.
Creators appreciate the freedom to choose the brand partners that make the most sense for them and their audience. They to see sponsorship offers from more than one brand in a given product category, and being able to work with unlimited, unrestricted brand and agency contacts.